January 23, 2007
Chit Chat with a Champ: Benjie Shah
Listen to this insightful interview with Benjie, Inside Account Executive with Sophos. I coached and trained his team about 4 years ago before they were acquired by Sophos and now they own the market on anti-spam and anti-virus solutions.
Benjie’s come a long way on his road to inside sales success. In our interview, we discussed creative ways to stand out in our prospecting efforts and he’s had success faxing prospects, simply because no one else does these days.
His winning traits are building rapport and listening to customer’s needs. Listen to this podcast for more.


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