The Sales 2.0 conference has finally arrived and I’m excited to meet the conference sponsors, speakers and hang with my buddies at Genius. It was early spring when Jordan Zweigoron, VP of Business Development at Genius and I had lunch and he mentioned the Sales 2.0 conference idea which had been perculating. The next week, I went to the Genius offices to meet with Matt West, Senior Marketing and got pulled into a conference room with Felicity Wohltman, VP of Marketing and Parker Trewin, Marcom Manager who had Sales 2.0 slides ready and wanted to dialogue about it.
What fun it has been since the early incubation stages of this idea. The Sales 2.0 journey for me has been about reaching out to a new group of people and challenging my clients and prospects to see where they stand on the continuum. We’ve had lots of webinars this year, we’ve blogged on it, and recorded podcasts on it. You know you have arrived when David Thompson, Founder and CEO of Genius gets his hands on something and makes it happen, the fun has definitely begun!
The conversation continues this week so if you haven’t signed up yet, please swing by the conference for our 2:15 session on Tuesday, Inside Sales 2.0: Report from the Front Lines. If you can’t make it, we’ll have archived recordings by next week.
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[...] in October 2007, the first Sales 2.0 Conference happened and in Drum Roll Please…..Sales 2.0 is Here I made the official announcement Sales 2.0 had arrived and even presented at that conference. The [...]