Lead Sharing Takes on New Levels with B2B Power Exchange

Typically inside salespeople haven’t been able to get out to networking and lead sharing meetings because they’re chained to the phones. That is changing with social networking and lead sharing groups such as B2B Power Exchange. The only group that lets inside salespeople in.

  I spoke with Chris Pareja, the Founder of the B2B Power Exhange. This B2B networking and leads group which focuses on collaborating by changing the way people discover, close, deliver new business.  

Who is your audience? Small entrepreneurs, mid-sized business owners and reps from large companies. They are usually looking for new opportunities with a large enterprise audience, or they are looking into new resources to help them close a large deal but don’t have the bandwidth or they are looking for partnering opportunities with large target accounts. 

Why do they join? It’s always a challenge to find people they can collaborate with and hook up with to deliver new opportunities. Our on-line groups are interest-specific such as people who are only targeting fast-growing companies can get on one call, or people who only want marketing executives could be on one call.

How fast is this growing? We started with a group of 30 people meeting in Dublin, California and now we are at 35 locations nationally for breakfast meeting and 38 on-line meetings. They are pulling participation from the Ukraine, Phillippines, Toronto and Mexico. Their 5-year goal is to be in 43 countries with a million annual participants.

Success Stories? Marketing consultants have come into their first meeting and walked out striking partnerships that netted them $100K opportunities within one month after their meeting. Other people has referred each other on deals as large as $800K that closed under 2 weeks.