Have you noticed everything comes in a mini version?
The days of big and excess are gone and the days of trying the bite-sized version are here. Somehow you can now justify the cost if you try a tiny bit of it; the lite version for the mini budgets we all have.
What is your bite-sized version of your messaging and your pricing? Think about offering something small as a test because in this low-risk conservative spending climate, the taste test is what rules. Here are some ideas:
1. Offer a free eval or download of your product/service to test for 30 days
2. Suggest shorter bite-sized meetings; instead of 60 minutes, ask for 13 minutes
3. Chunk out your offerings and let your prospects taste one at a time- they can digest it better that way
4. Condense your proposals to a one-page service snapshot of your scope of services and deliverables
5. Remember there is a tiny window that opens up for a very short time so make the best of it



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