Skill-Shifting

Everyone is multi-tasking today- but how efficiently are we doing it? We’ve coined the concept of “skill-shifting” because it addresses how different tasks require different skills. It is important to align your skills and energies with each task and “batch” these tasks based on similar skill requirements.

For example, if you are researching a customer SAT issue, the skill requirements includes: resourcefulness, customer-focused attitude, service skills, strong follow-through, analytical, diagnostic, problem-solving, ability to set expectations and customer retention skills. These are very different skills than the skills you need to prospect.  For prospecting, you need to be brave, focused, persustent, aggressive, organized, have the ability to think on your feet, strong momentum, strong verbal and written skills, etc.

Pay attention to the various skill requirements in everything you do throughout the day and align these skills with the various responsibilities you have. Many people start their day reading and responding to email before making their outbound new calls. This can kill your momentum if it takes up too much time and requires different skills. The more you batch and align tasks, the faster and more efficiently you will work.