What’s your call objective?

I’ve been talking about this in my training and it’s a bit more complex than it seems. Determining a call objective is synchronizing what you are thinking and what you are saying and making sense with it. I’ll break this down for you:

When are are calling a prospect- whether we are following up from sending them a quote and calling to introduce ourselves to the territory. This is what we are thinking we want to do. However, when we say just that, it’s actually a weak way to open a call and can set us up to receive more objections.

Be ambitious with your call objective. Take time to really think of what you want to do and what you want to gain from the call and then determine your call objective. For example if you want to follow-up from the quote and want to actually close that quote, than your call objective could be: I want to close this quote and agree on a timeframe for implementation. The stronger you are= the stronger results you will receive.

Remember the TeleSmart tagline- “teaching people to think and talk on the phone at the same time.”