March 14, 2007
Wordsmithing and More
Today is my day to write…all day long. I start my morning with a 5-word text message to my honey. Now I’m geared up in biz mode and I craft a few emails to request appointments, check status on an outstanding quote and ask for a lunch meeting. Next, I draft a proposal for an email marketing series I’m sponsoring with Genius and I follow that with a topic idea for my March eBlast I plan to send out next week. Now it’s time for the tough edits and revisions and rewrites on my book proposal. I end my day writing a funny story and nostalgic memory for my good friend Mel who is turning 50 years old this week.
All this writing, word choices and purpose. The more I write, the more I pay attention to the art of wordsmithing and creating great content. I like Louis’s Elevator Story; Peeling the onion on Jill’s Blog. Check out how this draft evolvesĀ and you’ll see thatĀ the editing process is all about peeling layers. Check out their seminar tomorrow on How to Craft Powerful, Customer-Enticing Value Propositions.


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